The Beacon is the best and most efficient way to reach the Merrimack College community, which consists of over 5,000 students, faculty, and staff, as well as alumni and Merrimack parents throughout the area.
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Beacon Advertising Policy
Updated August 2020
The Merrimack Beacon, the student newspaper at Merrimack College, on occasion accepts advertising material for compensation from organizations or individuals on- and off-campus, subject to approval by the editorial board, at rates to be determined and published annually.
The Beacon may offer discounted rates to on-campus individuals or organizations, or to any frequent advertiser, as deemed appropriate by the editorial board. The editorial board also reserves the right from time to time to change advertising rates to comport with readership data, with due notice to regular clients.
As a general practice, the Beacon will not accept advertising that
- Attacks or deliberately offends any group or individual based solely upon status or belief system.
- Promotes or endorses products or services illegal in Massachusetts.
- Promotes or endorses products or services anathema to the Catholic Church.
In these cases, and others not specified here, the editorial board’s judgment will determine the fitness of advertising material. The board may, from time to time, consult with the Director of Student Involvement and/or the Dean of Campus Life in determining fitness, and will be guided by their advice.